Frutos Moreno is since 1998 President and CEO of TBWA\Spain.
With barely 14 years old he began to work at J. Walter Thompson, where he held various positions until he joined TBWA\Spain in 1979 as Chief Financial Officer and Human Resources, as well as Shareholder and Director.
He has a Degree in Management and Business Administration, Master in Management Development and numerous courses related to the world of Advertising and Finances.
The President and CEO of TBWA\Spain is also Vice President of Autocontrol, member of the Spanish Association of Agencies of Advertising Communication, member of the American Business Council, founding member of Nueva Economía Forum and Forum Europa and member of the Board of the Ronald McDonald Foundation. He has been jury of several Advertising Festivals.
Among its most important clients and campaigns, it includes: Diario Marca, Euro (Los García), DGT(driving license points), Absolut, adidas, Spanish Tax Office, Banco Santander, Canal Isabel II, Ecoembes, El Corte Inglés, Estée Lauder Group, Calidad Pascual, McDonald's, Nissan, Ono, PlayStation, Renfe, Editorial Unit, Vichy.